kimberly ortega león focuses on translating strategies into significant visual experiences realized through design and art with a versatile and concept-driven approach.
C A P A B I L I T I E S
brand and visual identity design, art direction, graphic design, illustration, diagram design, packaging design, booth design, publication design, social media content design, web & interface design, photography, video art & film, creative consulting
residences 400 central
A 46-story, full-service, luxury condominium tower consisting of designer homes with modern amenities and conveniences.
brand identity design, logo design, art direction, signage and mural for sales office, floor plan styling, brochure design, print and digital marketing materials
sip & scoop
A vibrant beach cafe offering fresh sips and fresh scoops.
brand identity design, logo design, art direction, mural, signage, wayfinding, menu, uniforms, print marketing materials
recent work for startups and vc firms
-
![]()
Upbound
A Kubernetes-native platform to simplify building and managing cloud-native infrastructure with Crossplane control planes.
art direction, illustration, visual and graphic design
-
![]()
Tekton Ventures
An international seed investment firm that partners at inception with forward looking company builders in leading technology hubs worldwide.
brand concepts, art direction
-
![]()
Skyflow
A data privacy vault, delivered as a simple and elegant API.
visual and graphic design, booth design, diagram design, illustration
-
![]()
GeneSilico
An AI-powered platform that assists oncologists in creating personalized cancer treatment plans.
brand concepts, art direction, visual and graphic design, diagram design, illustration -
![]()
Mnemonic
B2B NFT intelligence data platform transforming the enterprise layer by offering rich data, insights, and infrastructure for NFT companies.
graphic design, illustration
-
![]()
GenLab
Builds high-growth AI companies to accelerate the development of critical infrastructure.
brand concepts, art direction
-
![]()
Archer Faris
Agentic third-party risk management and pioneering the world's first 100% multi-agent approach to security.
brand concepts, art direction
-
![]()
Skyfire
Autonomous, instant and global access with verified AI identity and payments.
brand concepts, art direction
-
![]()
Backyard
Online retailer that specializes in selling outdoor home goods, furniture, and decor.
brand concepts, art direction
-
![]()
Tradespace
IP Management Platform with enterprise-grade AI to drive efficiency across the entire IP Lifecycle.
art direction, illustration, diagram design, web design
-
![]()
Recast Capital
A female-founded platform supporting and investing in emerging managers in venture capital.
email design, art direction -
![]()
Ringer Sciences
A research and development firm specializing in data science, analytics, and custom AI solutions.
brand concepts, art direction
logofolio
friend + folk
A gender + size inclusive, sustainable apparel responsibly made in Los Angeles.
brand identity design, logo design, art direction, pitch deck design, graphic design for apparel, and social media assets
lyra health
A mental health technology company offering AI-powered mental health benefits, including self-help, coaching, and therapy, to employees of mid-to-large organizations.
visual and graphic design, paid display and social media ads, booth designs, merch designs, presentation designs, illustration, print and digital marketing materials
the be.come project
A body-neutral, I-can-do-it, go-on-and-love-yourself approach to boutique fitness.
brand refresh, illustration, art direction, social media assets, yoga mat design, packaging design, and web design
sweet dreams sleep cbd
A dietary supplement designed to promote a restful night's sleep.
brand identity, packaging, art direction, presentation design, apparel, and web design
IVIDA
An IV infusion center and a vitamins line.
brand identity design, logo design, art direction, packaging, merch, presentation design, and web design
revital U
A sustainable lifestyle movement focused on connecting people to clean, healthy products.
brand identity, packaging, art direction, presentation design, apparel, and web design
floralia
A passion project celebrating flora and art.
publication design, art direction, curation, content creation, photography
illustrations & collages
bien cool planner
A very cool planner for a vibrant Puerto Rican stationery brand.
publication design, illustration
photofolio
A R C H I V E